S is for Sage.

Sage has had an epic list of miraculous attributes and and properties assigned to it over the history of humankind. From being able to ward off evil in the Middle Ages, to increasing women’s fertility, frequently used in rituals. For the Roman’s it was a holy herb. Later it was widely used in early medicine for its healing properties.

The Botanical Alphabet is inspired by old scientific botanical illustrations and categories of olden day Explorers and Naturists. Paired with modern outlined sans serif letters and bold colour blocks, it has a much more contemporary feel while still keeping a hint of the much loved illustration genre of the past.